Easy Bridge

The objective of this project is to create a bridging protocol designed to encourage users to move their assets from Etherum to Cosmsos and boost engagement on the Cosmos ecosystem. The goal was to create a simple minimal step process for users to bridge assets.

Easy Bridge

The objective of this project is to create a bridging protocol designed to encourage users to move their assets from Etherum to Cosmsos and boost engagement on the Cosmos ecosystem. The goal was to create a simple minimal step process for users to bridge assets.

Easy Bridge

The objective of this project is to create a bridging protocol designed to encourage users to move their assets from Etherum to Cosmsos and boost engagement on the Cosmos ecosystem. The goal was to create a simple minimal step process for users to bridge assets.

Easy Bridge

The objective of this project is to create a bridging protocol designed to encourage users to move their assets from Etherum to Cosmsos and boost engagement on the Cosmos ecosystem. The goal was to create a simple minimal step process for users to bridge assets.

Easy Bridge

The objective of this project is to create a bridging protocol designed to encourage users to move their assets from Etherum to Cosmsos and boost engagement on the Cosmos ecosystem. The goal was to create a simple minimal step process for users to bridge assets.

Easy Bridge

The objective of this project is to create a bridging protocol designed to encourage users to move their assets from Etherum to Cosmsos and boost engagement on the Cosmos ecosystem. The goal was to create a simple minimal step process for users to bridge assets.

Client:

Axelar

Role:

Product Designer

Year:

2022

Client:

Axelar

Role:

Product Designer

Year:

2022

Client:

Axelar

Role:

Product Designer

Year:

2022

Design overview

Design overview

Design overview

As the lone designer for this project. The Axelar team wanted to create a product separate from their current branding. I conducted a competitive analysis of other bridge applications.

Research and Planning

Research and Planning

Research and Planning

The product, Easy Bridge, aims to address the challenge of creating a seamless bridge protocol between Ethereum and Cosmos. Key challenges include ensuring interoperability, security, scalability, user experience, and community acceptance and governance. Easy Bridge is designed to overcome these challenges, facilitating smooth and secure cross-chain transfers, and enhancing the decentralized ecosystem.


To achieve this, the App must be designed with a clear and concise value proposition that speaks directly to the needs and pain points of Ethereum users looking to move assets onto Cosmos. Additionally, the app must feature persuasive copy, minimalism, and user-friendly forms that make it easy for potential customers to be able to bridge assets easily


The evolution of the Easy Bridge Design

The evolution of the Easy Bridge Design

I did research on design trends for bridges in the blockchain sector specifically to start the design process. It was crucial to avoid any relation with the client's current product, as per their requirement. I, therefore, created a design scope that took this demand into account.


I started by making sketchy wireframes after the research stage, which gave stakeholders a rough visual depiction of the design concept. They were able to do this to get a basic knowledge of the suggested design direction.

High-fidelity Iterations.

High-fidelity Iterations.

High-fidelity Iterations.

I discovered that most existing bridge platforms have a 6-step procedure when conducting research. I tried to minimize the number of clicks needed to transfer money using the Easy Bridge app to improve user experience. This optimization produced a streamlined and effective procedure that made it easy for users to move across the app.


These improvements give users of Easy Bridge a simple, hassle-free money bridging experience while also adapting to their preferences and providing a high level of convenience and security.


Project Takeaways

Project Takeaways

Easy Bridge has achieved exceptional success in the Cosmos sector since it makes bridging from Ethereum to Cosmos easier and faster. Easy Bridge's effects can be observed in a number of ways:


  • User involvement has greatly grown as a result of Easy Bridge's user-centric strategy. The platform's user-friendly layout and seamless functionality have drawn in more users, which has significantly increased page visits and overall user engagement.


  • Increased client retention: Easy Bridge's better user experience has raised customer satisfaction and boosted retention rates. Users continue to use Easy Bridge for their fund-bridging needs because they find the platform to be user-friendly, secure, and dependable.


The attention to user experience, flawless functionality, and a distinct value proposition are the keys to Easy Bridge's success in the cryptocurrency sector. Easy Bridge has shown to be a useful tool for cryptocurrency users by offering a quick and secure way to transfer money, which has increased engagement, raised conversion rates, enhanced customer retention, and significantly increased income.



👋
Jehnesa.design@gmail.com

👋
Jehnesa.design@gmail.com

👋
Jehnesa.design@gmail.com