Selected Work
400%+ trading volume
Driving user trust and trading volume
Redesigned Oku trades core trading experience . While pioneering AI-assisted design workflows that drove 400% increase in trading volume
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Design system
Creating a modern brand for Darling Ingredients
Spearheading the first design system for Darling Ingredients that took them from a traditional B2B recycling company to a major player.
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Design system
Unifying Design Systems Across Google Search
Designed scalable design system with 100+ reusable components updated, improving consistency and accelerating feature development across teams.
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UI/UX Design
Creating the next generation of booking flights
While at Air Canada I worked on creating an improved user flow for the booking experience which impacted over 47 Million users
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UI/UX Design
Encouraging the Adoption of Cryptocurrency Wallet
I worked on creating a cryptocurrency wallet while entering a crowded market of over 600 million users globally
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UI/UX Design
Designing credibility and trust for Arbitrum's $17.6B ecosystem
Produced digital experiences across Arbitrum’s website, portal, and bridge, creating the first scalable design system across 3 different brands and millions of users.
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AI Integration
UI Design
Defining the Brand Foundation for Merk
Led the redesign of Merk's content hub and developed a new brand identity. Integrated AI into content discoverability and brand consistency.
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Branding
UI/UX Design
Creating a brand new wallet experience
Spearheaded 0 to 1 product design for ZeroDev Wallet, driving discovery, branding, UX strategy, prototyping, and high-fidelity execution while building a scalable design system supporting 2+ brands.
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UI Design
Designing Frictionless Entry into Testnet Trading
Led the redesign of Merk's content hub and developed a new brand identity. Integrated AI into content discoverability and brand consistency.
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UI Design
UX Design
Integrating an onboarding flow for Santander users
Worked on integrating Santander into Verizon’s onboarding experience, aligning two systems into a unified and consistent user flow.
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